Pricing Packages

SEO Strategy That Drives Real Growth

Clear pricing. Clear deliverables. No bloated retainers.

Ethical Champ offers focused SEO and digital growth services for businesses that want better rankings, stronger leads, and steady long-term growth.

More Details

All packages include foundational SEO work like keyword research, on-page optimization, and technical improvements.
Month-to-month. No long-term contracts. Cancel anytime
SEO Packages are in Canadian Dollars

How Do We Start?

Step 1: Choose your plan – Secure your spot, and we’ll begin setup immediately.
Step 2: Onboarding – Fill out a short form or jump on a call to align on your business and goals.
Step 3: We get to work – We start optimizing your site, publishing content, and building momentum.

What You Can Expect

Ethical Champ focuses on practical SEO work, honest communication, and strategies that align with your business’s stage. You will know what is being worked on, why it matters, and where the opportunities are.

There is no filler work. No vanity reporting. No confusing jargon for the sake of sounding technical. The goal is simple: improve the parts of your website and search presence that are most likely to drive growth.

Do you dislike Google Analytics more than we do? Not possible.

At Ethical Champ, we have created a custom SEO reporting dashboard with Looker Studio that pulls data directly from Google Search Console. Meaning, every client has a link to a live reporting dashboard focused on their site’s SEO. No more guesswork.

Frequently Asked Questions.

How long does it take to see results?

There's no universal answer — timelines depend on your site's current state, how competitive your market is, and the scope of work. But here are realistic expectations based on each package:

$600 / Starter — Focused on foundational work: technical fixes, meta improvements, and consistent content. Sites with some existing presence typically begin seeing local ranking movement within 2–4 months. If your site is new or has technical issues holding it back, that foundation needs to be built first, which extends the timeline slightly.

$1,000 / Mid-tier — A broader scope means more ground covered each month, which generally compresses the timeline. Clients in this range often see measurable organic traffic improvements within 3–5 months, with more competitive terms following as authority builds.

$2,000 / Full-service — The highest scope of ongoing work — more content, deeper link building, broader optimization. This is built for businesses targeting competitive markets or multiple locations. Meaningful traction typically starts within 2–3 months, with compounding growth becoming visible by month 4–6.

Across all packages, you'll see the work happening from day one: reports, resolved issues, content live, and a clear baseline to track against. We set specific, honest goals at the start of every engagement so you always know what progress looks like for your site, not just in general.

How is this different from other SEO services?

Most SEO agencies operate at a distance. You sign a contract, get added to a dashboard, and receive a monthly report written by someone who has never spoken with you. Questions go to an account manager. Replies take days. The actual work happens somewhere in the background, and you are never quite sure what is being done or why.

Ethical Champ works differently in a few specific ways.

You work directly with the person doing the work. There is no account management layer, no handoffs, and no delays caused by internal communication. When you have a question, you hear back from the person who is actively working on your site — usually the same day.

The work gets explained, not just done. If a technical issue gets fixed, you will understand what it was and why it mattered. If a content decision gets made, you will know the reasoning behind it. This is not a tutorial service, but if you want to understand what is happening with your SEO, that knowledge is available to you.

Transparency is built into every step. Reporting is in plain language, not padded with vanity metrics. If something is not working, that gets said clearly along with what we are doing about it. If SEO is not the right fit for your situation right now, that gets said too.

The difference is not just in the deliverables — it is in how the relationship actually works.

What happens after I sign up?

After checkout, you’ll complete a short onboarding form or schedule a quick call. From there, we begin optimizing your site and publishing content right away.

How do we communicate and how often?

Email is the primary way we work together, and it is intentional. It keeps everything documented, gives you time to think through questions properly, and means nothing gets lost in a phone call.

You will not have to wait days for a reply. Emails are responded to promptly — usually the next day — by the person actually working on your site, not a support inbox or account manager.

In terms of cadence, you will receive a monthly report covering what was done, what moved, and what is planned for the next cycle. Outside of that, communication happens as the work requires it — if something needs your input, if something important changes, or if there is a decision worth talking through, you will hear about it directly.

If you prefer a scheduled check-in call at any point, that can always be arranged. But most clients find that clear, regular email updates cover everything they need without the overhead of recurring meetings.

Do you do AI SEO?

Yes — and it is worth being clear about what that actually means, because "AI SEO" gets used to describe a lot of things right now.

The focus here is on visibility in AI-generated search results — the answers appearing in tools like ChatGPT, Google's AI Overviews, and Perplexity. Getting cited in those results requires a different approach than traditional ranking: your content needs to be structured as a clear, authoritative answer to the questions your customers are asking. This is included as part of the $2,000 package, where it is built into the broader content and authority strategy.

That said, every package includes SEO-optimized content creation. Every piece of content produced — regardless of package — is written around real search intent, structured to rank, and built to answer what your customers are actually searching for. That foundation is what makes AI SEO work when you are ready for it.

If AI search visibility is a priority for your business right now, the $2,000 package is the right fit. If you are starting with the fundamentals first, the content work done at every level sets you up well for it down the road.

Can I cancel anytime?

Yes. There are no long-term commitments. You can cancel your plan at any time.

Which plan should I choose?

Most businesses choose the Core SEO plan. It provides a strong balance of content and optimization to drive consistent growth.

Do you work with businesses outside of USA/Canada?

Yes. SEO strategy does not require being in the same timezone, and Ethical Champ works with businesses internationally. The fundamentals of search visibility — technical SEO, content, and authority building — apply regardless of where your business is located.